Innovate or Deny

Guy holding an award in his hands, looking overconfident and proud in a suit.

In any successful innovation ecosystem, time is an essential resource—just as critical as talent, technology, and capital. However, many leaders fall into the trap of demanding innovation without allocating the necessary time to nurture it. This denial of reality leads to overcommitted employees and stagnation rather than breakthroughs.

Just like a garden needs water and sunlight to grow, innovation requires dedicated time and focus. Without these, even the most promising ideas will wither on the vine. To build a thriving innovation ecosystem, leaders must recognise that time is not a luxury but a necessity.

Is your organisation providing the right conditions for innovation to flourish?

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