Elijah Eilert speaks toJael Kong who until recently was working with a leading FMCG company. She is jam-packed with insights and will speak with us about the systemic problems large organisations have when making (kill, pivot, persevere) decisions specifically after launching new products.
Jael also gives us a glimpse into an early post-launch tracking approach that leverages the Pirate Metrics Framework ((A)AARRR).
Our favourite quote from Jael:
“We often underestimate what we can achieve in a year and way overestimate what we can do in a day – that’s the mother of stress.”
Jael’s Cheat Sheet for Metrics and Data Sources
“Jael Kong’s Cheatsheet for Metrics and Data Sources” draws on the Pirate Metric Framework ((A)AARRR). Use it for pre and early post launch product tracking to support critical kill, pivot, persevere decisions.
Jael Kong is passionate about developing people and teams to their most powerful selves, and no surprise, through innovating themselves and their contribution to the ecosystem around them.
Jael has recently stepped down from a full-time corporate innovator leadership role in a leading FMCG company and started her own consultancy LevelUPPP to dedicate more time to supporting teams, leaders, and individuals to better achieve their goals in a sustained manner.
Jael Kong is a Certified Professional Co-active Coach and accredited by the International Coach Federation and a certified Agile Team Coach. With over 17 years of human insights experience in different matrix corporations and having lived and worked out of Singapore, China, and currently The Netherlands, Jael discovered her purpose and calling in supporting her fellow human beings in their search for a more meaningful fulfilling life.
Jael is also the author of Life Happily Ever After – Find It Between Your Choice And Commitment. A book to accompany you on your personal adventure to pursue more fulfilment and satisfaction. The book is filled with practical exercises and reflection questions grounded in coaching principles and techniques.
It takes effort to build and maintain a great team, especially those faced with a lot of uncertainty. Learn the key ingredients to actively create an effective cross functional team that truly collaborates. In an environment of fast pace and constant change, accountability plays an important role in keeping the team together and ensuring that things get done. This module will enable your team to agree on an accountability framework for innovators they can adopt and own. Lastly, participants will learn how to effectively pass on their knowledge on a specific topic to their team.
When teams pitch to sponsors or growth boards, they need to make sure that the focus is on what matters, not on shiny objects.
The first part of this course is all about making sure you can clearly communicate your goal and that you will not be held accountable against metrics out of your control. In the second part we learn how you can navigate the political landscape in your organisations, especially when you are operating in a complex political environment. Learn how to navigate this environment with empathy to create mutual benefit and greater efficiency.